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Course Duration

2 Months

Learning Format

Live Online + Practical Assignments

Course Fees

4,000 (Incl. GST)

Certification

Govt. Recognized

Course Introduction

Welcome to the Digital Marketing Certification Course - your gateway to mastering online marketing strategies in the digital age! This comprehensive course covers all essential aspects of digital marketing, from SEO and social media to email marketing and analytics.

With businesses rapidly shifting to digital platforms, the demand for skilled digital marketers has never been higher. Our course is designed to provide you with practical, hands-on experience using real-world tools and techniques that today's top companies use.

By the end of this course, you'll be able to create and execute complete digital marketing campaigns, analyze performance metrics, and optimize strategies for maximum ROI.

Who Should Enroll:

  • Marketing professionals looking to upskill
  • Entrepreneurs and business owners
  • Students and recent graduates
  • Career changers seeking new opportunities
  • Freelancers wanting to expand their services

Prerequisites:

Basic requirements for the course:

  • Basic computer and internet knowledge
  • Understanding of social media platforms
  • Passion for marketing and creativity
  • Access to a computer with internet connection
Course Syllabus
Module 1: Digital Marketing Fundamentals
1 weeks
Introduction to digital marketing, digital vs. traditional marketing, customer journey mapping, digital marketing channels overview, and creating a digital marketing strategy.
Module 2: Search Engine Optimization (SEO)
2 weeks
On-page SEO, off-page SEO, technical SEO, keyword research, competitor analysis, local SEO, SEO tools (Google Search Console, SEMrush, Ahrefs), and SEO reporting.
Module 3: Social Media Marketing
3 weeks
Facebook, Instagram, LinkedIn, Twitter, YouTube marketing strategies, social media advertising, content creation, community management, social media analytics, and influencer marketing.
Module 4: Google Ads & PPC
4 weeks
Search ads, display ads, video ads, shopping ads, keyword planning, bidding strategies, ad creation, landing page optimization, conversion tracking, and Google Ads certification preparation.
Module 5: Content Marketing & Email Marketing
5-6 weeks
Content strategy, blog writing, video content, infographics, email marketing strategy, newsletter creation, automation, segmentation, A/B testing, and performance analysis.
Module 6: Analytics & Web Analytics
7-8 weeks
Google Analytics setup and configuration, tracking conversions, understanding metrics, creating reports, data-driven decision making, and Google Analytics certification preparation.
Fee Structure (INR)
Full Course Fee
4,000
All prices include 18% GST. Tax invoice will be provided.

Payment Methods Accepted:

UPI
Credit/Debit Card
Net Banking
EMI Options
Note: Fees include all learning materials, software licenses (for course duration), certification costs, and lifetime access to course updates. 14-day refund policy available.
Course Timeline

Our 2-month Digital Marketing Certification Course is structured to provide comprehensive knowledge with practical implementation at every stage.

1
Foundation & SEO
Week 1-2
2
Social Media & PPC
Week 3-4
3
Content & Email Marketing
Week 5-6
4
Analytics & Capstone Project
Week 7-8